Nicole is a marketing and business development strategist with 20+ years of experience. She has worked in both the SMB and enterprise but has a passion for helping smaller organizations thrive. Career highlights include serving as a Strategic Business Consultant to Marathon Oil, Director of Marketing at BlueBridge Networks, North American Marketing Manager for KTM Motorcycles, and as the Director of Sales & Marketing for Mail Marketing, a 30-year-old marketing firm that she helped successfully transition after an acquisition.
As the COO of Pandata, Nicole’s role is diverse and compliments her ability to pivot. She has helped Pandata grow by creating a hiring process that matches candidates to core values, as well as a holistic onboarding process to ensure success for new employees. Nicole has also developed a cohesive brand that is approachable across industry and data science and AI familiarity level, helping to bring the field into the mainstream.
When Nicole isn’t devising new initiatives for Pandata, she has a passion for animal welfare (fun fact: she volunteers with two dog rescues), traveling, wine tasting, live music, and being a “fur-kid” mom to her Boston Terrier, Sadie, Frenchtons , Lux & Lulu, and American Bobtail, Maeve.